Hello Brands

Free Tool

Optimize your Amazon SnS Funding.

Calculate in seconds the maximum Subscribe & Save funding Amazon should request as a term: based on your revenue, your SnS coverage, and your discount tiers.

Why does this matter?

Amazon regularly requests SnS terms. If you concede more than your actual discount cost, you give away margin. This calculator shows you the exact ceiling.

Calculator

Calculate SnS funding

30%
0%100%

Effective discount: 9% (higher value minus 1)

SnS revenue€30,000.00
Funding amount€2,700.00

Maximum Amazon funding

2.70 %

Anything above this makes no sense

How the calculation works

From total revenue to maximum Amazon funding in six steps.

01

Enter total revenue

Enter your planned monthly or yearly revenue on Amazon.

02

Choose SnS coverage

Set the share of your revenue that runs through Subscribe & Save.

03

Pick a discount combination

Choose the discount tiers you offer your customers (e.g. 5%/10%).

04

Effective discount

The only unknown. Experience shows most customers aim for the highest possible discount, so we conservatively use around 90% of the higher tier as the base.

05

Calculate the funding amount

SnS revenue × effective discount: the amount you fund as a vendor.

06

Maximum term

Funding amount ÷ total revenue: the maximum term Amazon should request.

Tip

Negotiating AVNs soon?

Our video course shows you how to achieve better terms in annual negotiations.

Explore the AVN course